Before starting your email campaign you will need to create a customer group(s). See: How to create a Customer Group
Note: You will want to create and name the groups you want to include as well as exclude from the campaign.
- Navigate to the "Marketing tab" and click the New Desired Campaign type.
- Now you will need to configure the campaign by:
-Choose a campaign name
-Select the campaign category
-Select a start date
-Select a Reporting End Date
-Select the Include Groups (this will be the group you've created as your target audience)
-Select any groups to exclude from the campaign
- For an Email Campaign
-Set a cost if there is one
-Select who the email should be sent from as they will receive any replies
-Select the template you wish to use or you can create a template in the template builder field utilizing the wysiwyg and replacement fields
-Select "Save Campaign"
-If you choose the same day as the start date you will now click "Start" to run the campaign. If you chose a future date it will automatically be run on that date.